Jillian Shelton realized that she had a talent and passion for Photography, and wanted to be able to provide that service to others. When Jillian started her Photography business, she was booking like crazy – but she was not making any money. She was working all day while her children were watching too much TV, and all night instead of spending quality time with her husband. And all that work? She never saw the financial benefit from it and knew that something had to change.
JILLIAN, YOU KNEW YOU NEEDED TO START INVESTING IN YOUR BUSINESS SO YOU COULD START MAKING SOME CHANGES. WHAT IS ONE OF THE CHANGES THAT YOU HAVE MADE TO IMPROVE YOUR BUISNESS?
My brand. Honestly, it sounds funny, but I had no idea who I was as an artist. It was a very self-fulfilling thing to learn how people saw my work, and actually put words to it! Since then, I have had an easy time marketing and pinpointing the exact clients that I want to get and how to find them!
WHAT A DIFFERENCE DEFINING YOUR BRAND MAKES AS A BUSINESS OWNER! A BIG STEP IN MAKING CHANGES TO YOUR BUSINESS WAS PROFITOGRAPHY. SHARE WITH US YOUR BIGGEST WIN SINCE GOING THROUGH PROFITOGRAPHY.
My biggest win, I feel, was my first client after Profitography. Though it was not my biggest sale, it still made me feel SO SO good to know that I was valued, that I am worth it. I CAN do it!
THE FEELING OF WHEN YOUR CLIENTS VALUE YOU AND YOUR WORK IS JUST INDESCRIBABLE! WE WOULD LOVE TO KNOW YOUR AVERAGE SALE BEFORE PROFITOGRAPHY AND YOUR AVERAGE SALE SINCE PROFITOGRAPHY.
My average sale for portraits was $345 and my newborn sessions were $475 before Profitography. I now average $1500 in sales!
AMAZING! ALL THAT HARD WORK REALLY PAID OFF IN A BIG WAY! WE ARE SO PROUD OF YOU! WHAT ADVICE WOULD YOU GIVE ANYONE THINKING OF ENROLLING IN PROFITOGRAPHY? IS IT WORTH THE INVESTMENT BOTH IN TIME AND MONEY?
Be prepared to work. Things will not just fall into your lap by taking a class and changing your prices. It involves a lot of work. But, also be prepared to learn something about yourself. Yourself as a person and as an artist. It took this class to show me that my work is worth it, and so am I! I deserve to make a fair living for my family. This class will get YOU there too, but not without hard work and hustle! Dreams don’t work unless YOU do!
Thank you, Jillian, for sharing your WINS with us! We just love how you grew in your business and were able to brand yourself to fit you and no one else! We just love joining in with you in your Photography journey! You are awesome!
Follow Jillian on Facebook and Instagram!
Go see more of Jillian’s work at jilliansheltonphotography.com!
IN THE COMMENTS BELOW: Give Jillian a shout out, or ask her a question
Profitography is not yet open, but in the mean time, grab this: